How Insurers Can Leverage Process Analytics and Drive Process Improvement for Customer Engagement

Guest speaker 

When: November 9th, 2016  |  1:00 PM EST  |  10:00 AM PST

This webinar will focus on the interplay between data analytics and process automation in insurance for the purposes of increased customer engagement. Captricity, and guest speaker Forrester Research, will shed light on how leading insurers are unlocking quantitative insights from policyholder data to inform process improvements and - ultimately - to optimize and deliver a superior customer experience. Use cases and learnings will be shared from top life insurers to underscore  the importance and potential value created from a virtuous cycle around high quality access to policyholder data.

About the Presenters

Brandon PurcellSenior Analyst, Forrester Research
Brandon serves Customer Insights Professionals, focusing on customer analytics strategy, best practices, technologies, and services. His work helps marketers derive meaningful insights from customer data to attract and retain customers, increase customer loyalty and profitability, and inform product development and service delivery. His research agenda includes customer analytics strategy, innovation and best practices, skill development, and vendor evaluation.

Justin Foster, Vice President Professional Services, Captricity
Justin Foster is the Vice President of Professional Services at Captricity Inc. where he oversees design and support teams to build highly productive and successful technology for Captricity customers. Prior to joining Captricity, Justin worked as the General Manager, West at Mobiquity, Inc., and has also held management positions with Appirio, NetSuite, Inc., and Cambridge Technology Partners. Justin holds his B.S. in Organizational Behavior from Boston College.

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