Takeaways From Health 2.0 Conference: Digital Snake Oil?!

October 12, 2016 by Anne-Frances Hutchinson

Did you know dancing reduces the risk of dementia by 76 percent?

This was one of the fun takeaways from the Health 2.0 10th Annual Fall Conference several of our team members attended in late September.

Captricity Sales Development Representatives Frances Villar and Hesam Naghshbandi

Captricity Team Members Frances Villar and Hesam Naghshbandi at Healthtech 2.0

Several important learnings come courtesy of James L. Madara, MD, CEO of the American Medical Association (AMA). Dr. Madera’s session title, “Snake Oil?!” calls back to a 2015 address to AMA delegates. The crux of those remarks warned of digital initiatives that add no value to patient care, or worse, make it more difficult.

In that address, he said, “More and more we're seeing digital tools in medicine that, unlike digital tools in other industries, make the provision of care less, not more, efficient. And these digital tools often don't connect with each other—interoperability remains a dream. We were told that interoperability was the future; we didn't expect that it would always be in the future. The age of digital snake oil.”

The phrase digital snake oil also refers to digital tech developed without deep collaboration with the medical community. He welcomes digital platforms that improve workflows, and tools that deliver meaningful practice adjustments and allow physicians to spend quality time caring for patients.

The digital age has a great deal to offer healthcare, and Madara is clear about the most compelling reasons to develop innovative and workable technology that supports the medical community:

  1. Physicians want to engage in digital health to improve workflows
  2. According to a Dartmouth College study, 50% of a physician’s time is spent in data entry
  3. Patients dislike limited interaction with their doctors, and less time in data entry can translate to more time spent with patient interaction
  4. Digital health is merging quickly, and, in Madera’s words, “nobody wants to go back to paper.”

To be successful in today’s environment, you need a suite of solutions that can meet your organization where it’s at and help take it to the next level.

Captricity’s web-based architecture and API allows the platform to seamlessly integrate into existing workflows. An easy-to-use interface makes customization fast and simple, and 100% HIPAA compliance ensures that all data remains secure.

Learn how our deep understanding of the issues facing the healthcare and our award-winning, crowd-guided machine learning technology combines to help move medicine into the supportive environment Dr. Madara is advocating, and how it can work for your organization.

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