Google Applies Pressure on Insurance Innovation

August 05, 2015 by Madison Jacobs

Via Recode.net - It’s a common thread in nearly every industry: Innovation occurs when consumers’ growing needs and expectations converge with intense competition.

It’s no surprise, then, that insurance — not exactly known for being on the forefront of technology — is one of the last remaining industries to innovate and fully embrace data, analytics and customer communication technologies.

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